AI Insights · Timothy · July 2021
Top 5 Film & Television Apps on iOS in Ghana Q2 2021
Discover the performance trends of the top 5 Film & Television apps on iOS in Ghana during Q2 2021, including downloads, revenue, and active users.
In Q2 2021, the top 5 Film & Television apps on iOS in Ghana displayed varied performance trends in weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared during this period, based on data from Sensor Tower.
Netflix saw a consistent weekly download rate, fluctuating between 3.2K and 3.7K. The app's weekly revenue varied, peaking at around $147 in both mid-May and the final week of June. Active users showed a steady increase from 70.7K at the start of the quarter to 78.8K by the end.
StarTimes ON experienced a significant surge in weekly downloads, particularly in June, with numbers rising from 1.9K to an impressive 4.3K by mid-June. The app's revenue also saw a notable increase, reaching $22 in the week of June 21. Active users grew from 2.3K at the beginning of April to over 4.5K by the end of the quarter.
DStv Stream maintained a stable download rate, with weekly figures generally ranging from 900 to 1.6K. Active users increased steadily, starting at 16.7K at the end of March and reaching 20.7K by mid-June.
Movies Box had a relatively stable download rate, with weekly downloads hovering around 600 to 750. The app's revenue exhibited minor fluctuations, peaking at $15 in late May. Active users showed a gradual rise, starting at 769 in late March and ending at 830 by the end of June.
2CTV experienced a notable increase in weekly downloads, which rose from 371 in late March to 946 by the end of June. Although weekly active users data was not available, the upward trend in downloads suggests growing popularity.
These insights underscore the dynamic nature of the Film & Television app market in Ghana. For more detailed insights and data, visit Sensor Tower.